TikTok: Copyright and legal issues

May 7, 2022

I am pretty sure every person who works with social media is familiar with “TikTok” and has heard about this new, extraordinarily popular video app. It has become one of the most popular applications in the last couple of years because it is genuinely entertaining.
TikTok app lets users create and share short videos. Video creators have access to a wide range of tools such as multiple filters, search for sounds, and much more. So, they can make a video on TikTok easily, because of the tools it provides. Despite this, TikTok is a free-for-all.

In order to respect Intellectual property rights, It is illegal for users to post, share, or send content that violates or infringes someone's copyrights, trademarks, or other intellectual property rights and it may lead to a violation of TikTok's policies. The infringement has many consequences including but not limited to the removal of content; suspension or termination of the account.
Some obstacles make it difficult to take down a TikTok illegal release.
The first and most important difficulty is finding infringing content. For the creators, if they want to manually search the database to find pirates who have violated their exclusive rights, it is very time-consuming and impossible to monitor it daily. Every second, content left unprotected can cause several damages, both financial and non-financial.
Second, recognizing the exceptions of copyright infringement is crucial as submitting a misleading or fraudulent claim may lead to liability for damages under section 512(f) of the United States Digital Millennium Copyright Act (DMCA) or similar laws as may be applicable in other countries.
Moreover, due to the huge volume of reports which have been received by TikTok, taking action by them may take some time. A review of each claim's details may delay a fast response!

Now, what is the best solution to avoid those problems?
Pellonia’s experienced lawyers have a working solution and minimize your challenges in this regard.
In a few milliseconds, we can detect any illegal content using our unique search engine technology. Thanks to our technology, our notices are 100% accurate, do not include unauthorized requests, and exclude situations like fair use. As a reputable untie-piracy, Pellonia creates a trusted relationship with online platforms. So, requests submitted from our side will be processed quicker than others, so you don't have to worry about time constraints!
Since this is an important matter, seeking legal advice before reporting such content to TikTok is wise. In addition, if your business uses TikTok for content creation or you’re an influencer on TikTok keeping in touch with a lawyer will ensure that the needed obligations are met. It's especially important to make sure your content does not violate the copyright in any way.
If you are experiencing piracy problems in TikTok, don't delay. Just go to our website and fill out the form. We will get back to you within a reasonable amount of time.

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